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LG TV

Art Direction, UI, UX

A microsite for LG’s flagship THX television.

Arthur was hired to lead the creative team at Publicis Modem had 3 days (and nights) to bring all the assets together in order to meet the looming deadline. Racing against time, and leading the overly caffeinated team towards successful on-time delivery was a euphoric experience. Or maybe it was the lack of sleep?

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